Wheelco Truck & Trailer Celebrates 60 Year Anniversary

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Wheelco is the truck and trailer parts distribution leader in the upper Midwest with a flagship parts store and service shop in Sioux Falls, SD.

SIOUX FALLS, SOUTH DAKOTA: Release April 1, 2021

For Immediate Release

Celebrating their 60-Year Anniversary, Wheelco Truck & Trailer has significantly grown from the single location in Sioux Falls, South Dakota, founded on April 1st, 1961 by Fay Wheeldon. Sixty years later, Wheelco now serves customers nationwide through three divisions and seven locations in the Midwest.

“Staying true to our core values and embracing change through technology and innovation, has been the foundation of our success. Along with this, we have recruited and retained the best people in the industry and I am truly grateful for their hard work and dedication.”

- Steve Stich, Wheelco CEO & 3rd Generation Owner Tweet

Wheelco’s Core Values

Customer Driven

Wheelco is Customer Driven plain and simple. We will meet and exceed customer’s expectations to achieve success together. “I think about our customers each day,” stated Tom Ruud, Director of Inventory. “If we keep our customers at the forefront of everything we do, decisions become much easier.”

Family

Family has been a focal point to Wheelco for 60 years. Wheelco’s family-oriented culture has been built upon the approach of mutual respect, understanding, and empathy. “Our families extend from the people we live with, to the people we work with,” stated Sarah Pepper, Director of Marketing. “We spend more time with our work family so that we can provide for our home family. It is important that both sides work in conjunction with one another to provide a happy, healthy environment for both.”

Innovative​

Wheelco’s relentless drive to challenge the status quo allows them to develop creative problem-solving solutions to unique challenges in everything they do. “Wheelco is a career, not just a job,” said De Ann Albers, Wheelco’s Director of Human Resources. “We are continuously growing and challenging our people. That is why we recruit some of the best talent in the industry to push the envelope, try new things, and overcome the seemingly impossible.”

Integrity

Wheelco was built on integrity. Being honest, ethical, and having strong moral principles, which have been adhered to all business decisions. “We will always be honest with you,” expressed Doug Stoks, Director of Aftermarket Sales. 

1961 vs. 2021 – 60 Year Comparison​

When Wheelco was founded in 1961, the world was different than it is now. Those 60-years have really changed the world from what it once was when Chatty Cathy was the most popular toy. Below are a few national averages comparing 1961 to 2021, on the 60th Anniversary of Wheelco Truck & Trailer.

Wheelco Timeline​

1961

WHEELCO FOUNDED: APRIL 1, 1961
BY FAY WHEELDON

1970

FAMILY OWNED: 1ST GENERATION
RUBY WHEELDON (FAY’S SPOUSE)

1984

FAMILY OWNED: 2ND GENERATION
DUANE STICH (FAY’S SON-IN-LAW)

1993

FAMILY OWNED: 3RD GENERATION
STEVE STICH (DUANE’S SON)

1997

WHEELCO EXPANDS TO MITCHELL, SD
*2ND LOCATION

1998

WHEELCO JOINS VIPAR

2002

WHEELCO EXPANDS TO WATERTOWN, SD
*3RD LOCATION

2003

OEM DIVISION ESTABLISHED 

2007

WHEELCO EXPANDS TO ST. CLOUD, MN
*4TH LOCATION

WHEELCO BUILDS A NEW FACILITY IN WATERTOWN, SD

2010

CONSTRUCTION EXPANSION
IN SIOUX FALLS, SD

WHEELCO ESTABLISHES
DISTRIBUTION CENTER (WDC)
*5TH LOCATION

2011

WHEELCO EXPANDS TO ST. PAUL, MN
*6TH LOCATION

2017

CONSTRUCTION EXPANSION IN MITCHELL, SD

2018

WHEELCO EXPANDS TO SAVAGE, MN
*7TH LOCATION

WHEELCO ESTABLISHES
CUSTOMER SUPPORT CENTER

2019

CONSTRUCTION EXPANSION AT THE WDC
IN SIOUX FALLS, SD

2021

WHEELCO LAUNCHES NEW WEBSITE FOR ECOMMERCE

About Wheelco Truck & Trailer

Wheelco is the truck and trailer parts distribution leader in the upper Midwest with a flagship parts store and service shop in Sioux Falls, SD. Seven Wheelco locations offer extensive parts inventories and three excellent service shops, along with shipping and daily parts delivery on designated routes. Proud to be family owned and customer driven since 1961. | www.wheelco.com

Contacts:

Sarah Pepper | Director of Marketing | 605.275.9217

SOURCE: Wheelco Truck and Trailer

RELATED LINKS: www.wheelco.com

About Wheelco Truck & Trailer

At Wheelcobeing customer driven is more than just a motto we live by. It means that our employees will do everything we can to best serve you, our valued customer.

Customer driven is more than just offering you advice, giving time-honored service or contributing the latest tech-support. It’s about being there—whenever and wherever you need us—in-person, over the phone or online.

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