Wheelco Announces Gritline Brand for Aftermarket Truck Parts

Wheelco announces their new value brand, Gritline, that meets today’s rigorous industry standards but at competitive prices.
Gritline - When it Takes True Grit

Wheelco Announces Gritline Brand for Aftermarket Truck Parts

Sioux Falls, SD Release: Oct 1, 2018. For Immediate Release

Wheelco announces their new value brand, Gritline, that meets today’s rigid industry standards but at competitive prices. As with all aftermarket parts Wheelco Truck and Trailer carries, Gritline products undergo thorough quality control before they ever reach the customer. Therefore, they back their products a standard one-year, no-hassle warranty, making Gritline the smart solution for the complex needs of the heavy-duty industry.

Wheelco’s comprehensive portfolio of aftermarket parts for all makes, all models of trucks and trailers has positioned them as a leader in distribution. Offering products and services for a wide variety of industries, Wheelco ensures they can meet the needs of their customers, regardless of make or model.

“Our customers come first. They always have and always will,” commented Steve Stich, CEO of Wheelco Truck and Trailer. “Ensuring that we have all of our customers covered with their unique needs, regardless of industry or price-point, is the foundation of our company.”

Customer-driven is more than just a motto to Wheelco. That is the idea they were founded on, back in 1961. Their ultimate goal is to provide customer-focused solutions. Their mission, “Move barriers. Drive change,” resonates within each employee. They want the best for their customers, no matter what their needs. Wheelco has risen to the challenge time and again. Launching their Gritline brand is just one more way they have satisfied the consumer need, giving customers more opportunities to succeed.  

Business, financial and uptime opportunities are truly what Gritline offers – making them the smart solution for customers who want to gain a competitive edge. Customers can expect many advantages of using Gritline products: affordable prices, engineered and designed for ultimate performance, rigorous quality control, maximizing business goals and reducing downtime.  

About Wheelco Truck and Trailer

Wheelco is the truck and trailer parts distribution leader in the upper Midwest with a flagship parts store and service shop in Sioux Falls, SD. Six Wheelco locations offer extensive parts inventories and three excellent service shops, along with shipping and daily parts delivery on designated routes. Proud to be family owned and customer driven since 1961. | www.wheelco.com


Sarah Pepper Marketing Coordinator 605.275.9217

Steve Stich CEO and Owner 605.336.0405

SOURCE: Wheelco Truck and Trailer

RELATED LINKS: www.wheelco.com | www.gritlineparts.com

About Wheelco Truck & Trailer

At Wheelcobeing customer driven is more than just a motto we live by. It means that our employees will do everything we can to best serve you, our valued customer.

Customer driven is more than just offering you advice, giving time-honored service or contributing the latest tech-support. It’s about being there—whenever and wherever you need us—in-person, over the phone or online.

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